Mahindra 2 Wheelers’ new range of Motorcycles in India Soon

The motorcycle fanatics of India are getting more enthusiastic as much awaited launch of Mahindra 2 Wheelers’ new range of motorcycles is just going to happen soon. Apart from this, a specially created teaser campaign has also been planned which will be seen on all television sets in the coming week. To be more precise, this teaser campaign will begin on the 13th of September. This advertisement of Mahindra motorcycles has been shot extensively on the very famous Vallelunga Moto GP race track in Rome, Italy.



The ad features the Italian design credentials of the bikes and also expresses the fact that those bikes have undergone quite harsh and strict tests in Italy before stepping into India. The ad sends the message: Tested In Italy, Coming to India – Mahindra Motorcycles. Though the ad does not provide any details for the bikes but it does show Mahindra Motorcycles Italian lineage. Besides being on televisions, the ad will also be there on You Tube.



The creative ad politely appeals the potential motorcycle buyer to rethink about his decision and check out the bikes at the Mahindra show room. The motorcycles of Mahindra 2 Wheelers have got design elements from the Bologna based Engines Engineering which is a boutique design house that was acquired by the Mahindra Group in 2008. Apart from Mahindra 2 Wheelers, the Engines Engineering also works for companies like Ducati, MV Augusta and Benelli. So just get ready to feel the excitement of new motorcycle range by Mahindra 2 Wheelers.

Mahindra Cevalo in India by this month end

Mahindra 2wheeler, India's newly entrant two-wheeler manufacturer, is going to launch the new Bike in India by this month end. The company after getting excellent response in scooter segment from the Indian buyers, now it has entered into motorcycle segment. According to some news sources, the new bike will be known as Mahindra Cevelo in the Indian auto market. Mahindra all set to launch this new bike with 125cc in the auto market.

Mahindra Cevelo might get an different look along with attractive features which makes it stylish bike in the Indian market. The new Mahindra Cevalo is powered by 125cc, SOHC, 4 valve, air cooled, fuel injected engine that producing top power of 9BHP. It will be available in both Kick and Self start option. The 5 speed transmission system has been provided in this new bike. It is expected to be delivered an good millage of around 50kmpl in Indian streets. The front view of Mahindra Cevalo looks link same as Bajaj Discover 135 which is fitted with a big fuel tank with short cover and advanced indicator.



The new bike will also be equipped with alloy wheels in black shades. The company has not yet announced the price tag of this new bike in the Indian auto market. But, it is speculated that the new Mahindra Cevalo is believed to be available with affordable price range of Rs 50,000 (ex-showroom-Delhi). The new Bike will compete with Hero Honda Splendor, Bajaj Discover, TVS Flame, Honda Twister and Bajaj Pulsar. Mahindra two-wheeler is presently selling its four new scooters - Mahindra Duro, Mahindra Kine, Mahindra Rodeo, Mahindra SYM Flyte in the Indian auto market. Between these models, Mahindra Duro and Rodeo are getting overwhelming attention from the Indian market.

Mahindra plans to launch new bike next year

Mahindra 2-wheeler, India's one of the leading two-wheeler producer, is all set to launch the new bike soon in India. The company is presently selling four models in the Indian auto market including Mahindra Duro, Rodeo, Kine and Sym Flyte. The all gear-less Scooters of the company are performing extremely well in the market. According to some news sources, Mahindra 2-wheeler is going to launch the new motorcycles in India by next year.



The new bike will be marketed under the Mahindra brand. Anoop Mathur, president of Mahindra two-Wheelers, said, “We have achieved a milestone by selling one lakh scooters in just 10 months as against a set target of 18 months. Our plan now is to enter the motor-cycle market by end-this year. The company is also working on a unique product that will be assembled in the same plant where our scooters are manufactured. In 2008, Mahindra Group was bought Italy-based Engines and the company is creating new motorcycle at its Italy-based engines Engineering.



Mahindra two-wheelers all manufacturing units like Pithampur, Madhya Pradesh. are producing nearly 5-6 lakh scooters yearly. The new bike will compete with another premium motorcycles like Bajaj Discover 150cc, Honda CB Dazzler, Yamaha Fazer etc. Meanwhile, TVS Max, Suzuki Gladius, TVS Apache 220 and Kawasaki Ninja 650r are the upcoming bikes in India.