The Maruti Kizashi has been seen amongst the most awaited cars of the year, reasons behind are its amazing outer look, the high technology used, comfortable and spacious interiors and strong build, and it is indeed an wise decision to pick this car in the sedan segment. The company has reveled that it is going to do some changes in the car distribution strategy in India. Recently, Maruti has introduced the car's properties in the posh areas of metros such as Delhi and Mumbai to capture the footfall of luxury cars buyers.
It has been speculated that the company has spent up to rs 50-60 crore to display properties in good areas like Indraprastha in Central Delhi and Lokhandwala in Mumbai's Andheri. The company is also planing to set a network by opening outlets in the metros of the Indian market. Marketing executive of Maruti Suzuki India, Mayank Pareek stated that there was a need to start a retail format that would help us in high-price sales.
The company spent a huge amount on real state in Mumbai. He added that they have somehow managed to get places in the right locations. Earlier, the company's presence was limited to the highly populated city areas with preference of mass-segment cars like Maruti Alto, Maruti Swift and Maruti Swift Dzire.
New cars to look forward to this year include Tata Manza Elan, Volvo S60, Nissan Sunny, Maruti Cervo, Hyundai Avante, Toyota Etios Liva and Honda Brio.